Certificates

In this course, you learn about the fundamentals of digital marketing, what you should do when first starting up your business on a website and the different types of marketing you can do online. Google trainers create 26 modules, each containing a video explaining the concepts in relative detail and questions with real-world examples. 

Within this beginners course, I learnt the basics of Google Analytics. How to implement it within the code of my website and how to view the reap the rewards of doing so.

Within this advanced course, I gained a deeper understanding of what Google Analytics do, and how I can best use them for my company’s business and my own personal website.

This course teaches employees in every sector of work how to manage and gain a deeper understanding of their mental health and how they can offer support to others who may need it. There are links and recommendations if you need to contact help.

The Branding Foundations course explains the branding process that will successfully communicate the unique message of a company. There is a summary of branding history and how much it has changed over the years and then the course explores the parts of branding such as colours, typography and images that all collectively make a great, memorable brand.

This course focuses on teaching the principles that you should follow when creating a website. Chris Nodder explains how users may search for information, how they may read through your site and how to integrate images/videos/ graphics etc.

In this course, Brad Batesole explains how you can use your site architecture, keywords, tagging, URLs and domains to be able to SEO so that you can have the best possible outcome for your site. He explains what drawing and indexing are, and gives tips on how to optimise your site for Google.

Elementor is a WordPress plug-in that allows you to customise and edit your website without having any prior knowledge of coding, allowing you to fully optimise your site in a clean and easy way. In this course, Emily Kay explores Elementor with you so that you can jump right into using the plug-in, from using widgets like maps and ratings. 

This course teaches how to use SEO techniques to take the content you create to a higher level that will see your site traffic grow. Kristina goes through the buyer’s journey and how to identify keywords for the content on your site. 

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